Augie Gets 5 New Personas, Each With its Own Voices, Personalities and More 📞

Jul 29, 2025

We’re excited to announce that Augie has added 5 distinct personas, each with its own voice, personality and more, giving your team and your partners a more dynamic, human-centered experience during outbound calls.

Why This Matters

In high-frequency call workflows—like check-ins, verifications, or track & trace—hearing the same voice repeatedly can wear thin. Some drivers have told us it starts to feel like they’re being hounded by the same person, which can lead to frustration or call fatigue.

That’s why we introduced voice diversity. With multiple personas making contact, the experience feels more natural, more personable, and less robotic. It’s closer to how communication happens in real-world ops teams—where you might hear from Angela one day and Marcus the next.

More Than Just Variety

Each voice has a slightly different tone, cadence, and style. This allows us to test and tailor who reaches out based on what resonates best with different carriers, drivers, or dispatchers. For example, a calm, professional voice might work well for escalations, while a more casual tone might be better suited for check-in calls.

What’s Next

We’re continuously measuring how different voices perform across audiences, and we’ll soon enable customers to personalize voice assignments even further—by load type, carrier relationship, or operating division.

If you're interested in hearing the new voices in action or want to configure voice preferences, reach out to your Augment rep.

[Jul 13, 2026

**Assistant emails are now available in the Augment portal**

Augie now surfaces the thousands of emails not tied to a load — customer service, fraud disqualifications, ineligible trucklists — with a full audit timeline of the actions on each.

See assistant emails in the portal](/content/product-updates/assistant-emails-are-now-available-in-the-augment-portal/index.html) [Jun 30, 2026

**Augie now writes, runs, and evaluates SOP tests**

The Authoring Service now writes, evaluates, runs, and iterates on SOP tests in a self-correcting loop. Edit an SOP, and Augie can confirm it does what you want — without anyone writing a single test by hand.

See Augie’s SOP testing in action](/content/product-updates/augie-now-write-runs-and-evaluates-sop-tests/index.html) [Jun 18, 2026

**Augie now sends emails through Proofpoint for increased security**

Augie now routes outbound emails through customers' Proofpoint Secure Email Relay tenants, improving security for enterprise customers with strict email postures.

See Augie’s Proofpoint conduit in action](/content/product-updates/augie-now-sends-emails-through-proofpoint-for-increased-security/index.html)

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